The Crafting Collection
By BLACK+DECKER®
Logo design, art direction, branding, Amazon A+ design, print design, email design, landing page design and social media concepting and design.
All photography taken by RTOP Agency
Art direction
On photoshoot
Icon Design
Used to convey what each product works with in print materials, on Amazon product detail pages and on social media.
Print Material
Crafting idea cards to inspire customers on what crafts to make with their BLACK+DECKER® Crafting Collection
Retail end cap design
Packaging insert to show users the complete crafting line.
Social Media
Instagram stories to engage users with the social platform.
Instagram feed cultivating the look and feel of The Crafting Collection by BLACK+DECKER®.
Instagram stories using bright and eye catching colors to promote the product line.
Email Design
Introductory email promoting the Crafting Collection.
Landing Page Design
One stop shop to learn all about The Crafting Collection by BLACK+DECKER®.
Amazon Product Detail Page Design
